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Case Study: Multilingual Retail Marketing
New AI Content Creation Solutions for a Sports and Apparel Giant
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Reach every customer with services in 380+ languages
The bid for consumer interest is more competitive than ever. Producing content in multiple languages can help you reach new markets, but it's not just about reaching out – it's about striking a chord.
Lionbridge helps you understand what individuals in your target market are looking for. Our experts create content that not only speaks their language, but also echoes their needs.
The result? Highly targeted, useful, resonant content that shines in search results.
Why Choose Lionbridge?
Lionbridge has helped some of the world's leading companies to tell their stories. Depend on our robust infrastructure, talent network, and innovative approach for your optimal marketing content.
Decades of Expertise
Take advantage of our hundreds of specialized resources and a 25+ year history of managing complex programs.
Thorough Discovery
Engage our dedicated specialists to dive deep into your business's goals and identify opportunities for optimal content.
Simple Solutions
Take the guesswork out of your localization strategy with end-to-end services and blended production models.
High Quality
Mitigate cross-functional misunderstandings and improve overall product consistency with a single, consolidated vendor.
99% On-Time Delivery
Rely on our 99% on-time delivery record to ensure your documents are ready when needed.
Marketing Content Services
See How We've Helped Our Customers
Global Marketing Services FAQs
Here are the answers to questions our customers frequently ask.
What is the significance of multicultural marketing services in reaching a global audience?
Multicultural marketing services are crucial in reaching a global audience. They ensure the content produced is not only linguistically accurate, but also culturally relevant. Lionbridge goes beyond simple text translation to deliver an engaging and culturally relevant experience for audiences all over the globe.
Why is personalized content important for multilingual marketing campaigns?
Personalized content ensures you're not only speaking the language of the target audience but also addressing their specific needs, preferences, and cultural nuances. This level of personalization and optimization can increase engagement, improve customer experience, and boost conversion rates. Our experts consider local trends, slang, and cultural context to make content more relatable and impactful.
What are the benefits of utilizing Lionbridge's marketing localization services?
Lionbridge knows your target audience. With offices and regional experts around the globe, we understand what consumers in your target audience are looking for. We produce highly targeted, useful, and native content that not only speaks their language but also echoes their needs.
How does Lionbridge ensure content will resonate with my target audience?
We carry out thorough in-market research and in-language copywriting. Our experts pinpoint the questions and keywords consumers in your target markets are searching for. Then, we create relevant, useful content.
Is marketing translation enough to appeal to a local audience?
Not necessarily. Social norms differ from region to region – what works textually and visually in your source market may not work in the various target markets. Lionbridge ensures your content resonates with your audience. We transcreate your existing content and craft new, in-market content from scratch with decades of research and input from local experts.
What types of content does Lionbridge specialize in for their marketing content creation services?
We specialize in a wide range of content, including e-commerce catalogs, web pages, blogs, print collateral, social media, digital advertising, and more. We also deliver professional voiceover, dubbing, captions, subtitles, videography, animation, illustration, and virtual/augmented reality simulations in over 350 languages.
Does Lionbridge offer regional proofreaders and reviewers to check AI-generated texts?
Yes. We have many years of experience proofreading machine-translated content and training AI, so we already have processes in place for checking AI-generated text.
Does Lionbridge have experience in supporting large, multi-channel and multilingual marketing campaigns?
Lionbridge has extensive experience supporting campaigns of all types, including managing complex programs. We've worked with some of the world's leading companies to produce optimal marketing content in a variety of languages and locales.
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Fill out our contact form to start a conversation with us.
We’re eager to understand your needs and share how our innovative capabilities can empower you to break barriers and expand your global reach. Ready to explore the possibilities? We can’t wait to help.
