Top Posts of 2021

The Comfort of the Classics

In an era of when “unprecedented times” seem to be more and more... well, precedented, a little familiarity can be comforting. Over the past year, our readers turned time and again to some of our evergreen pieces to help them connect with customers globally.

Localization, Globalization, Internationalization: What's the Difference?

Creating the right content for your customers is an art form. Basic translation may take care of the words, but tone, feeling, and cultural sensitivity require a more nuanced approach. How can you expand your market reach to be as global as today’s economy?

What's the Difference Between Translation and Interpretation Services?

How do you know whether you need translators or interpreters, or even both? And what about the different types of interpretation and translation? Here is your starter guide to find out what’s best for your company and customers.

What is Software Localization?

For technology tools specifically, transforming your product for a new market can mean much more than just adding a new language to your options. The entire user experience needs revisiting, especially if the culture of your target market varies from that of your original audience. How do you decide when and where to start that process?

Technology Solutions for Interpretation Services

Speaking with your customers in their preferred language means having access to interpreters that understand both the art of communication and your business. Finding those interpreters was hard enough before the pandemic. Now, restrictions on travel and in-person interactions mean more conversations are dependent on technology functioning properly. Integrating these elements into your workflow can improve communications across countries and cultures.

Tomorrow: Only a Day Away 

At Lionbridge, we are always looking ahead. And so, it seems, are you! The business world is always searching for ways to innovate, and that drive has only increased as companies pivot to remote and hybrid models that may be permanent fixtures. A few of the highlights from our future-oriented pieces:

How eLearning is Driving the Future of Work

Lionbridge’s culture of innovation means our Lions are always learning. We also help our customers help their customers learn with eLearning solutions. Whether remote, on-site, asynchronous, or borderless--or some combination—your employees crave the ability to continually learn. How can you support them and build a stronger team?

A New Cloud Platform for Games Audio

In 2021, our Lionbridge Games group launched the latest technology tool for our video game customers: a cloud-based platform for everything games audio. It simplifies script management, offers simultaneous editing to reduce versioning errors, allows finer level analyses, and strengthens security for your intellectual property. Take a look.

The Future of Language Technology: The Future of Machine Translation

The evolution of machine learning continues to redefine the limits of technology and what humans can do with that technology. The change from computers that learned rules to machines that learn how to learn gave birth to artificial intelligence and the neural networks that allow machine translation. What does that mean for translation?

Celebrating 25 Years of Lionbridge Innovation

This year was a big birthday for us! Lionbridge turned 25 and we looked back to our roots to examine the path we took while becoming one of the globe’s largest and most trusted LSPs.

All in the Details

A few of our experts’ industry-specific pieces have been big hits as well. These are the ones you enjoyed the most this year:

How COVID-19 is Changing the E-Commerce Landscape

Online shopping changed retail forever, but many consumers were still emotionally invested in brick-and-mortar options. For some, the pandemic changed e-commerce from “one of the options” to “the option”. How did businesses adjust to this shift, and how can they proceed in the future?

Translation Services for Legal Documents - When Do Firms Need Them?

Multilingual legal proceedings are a complicated undertaking. Depositions, correspondence, eDiscovery, certified documents... Missing nuance can completely change the usefulness of the tools firms and clients rely on for their cases.

Multilingual Content Centralization for Smooth MDR Implementation

In 2021, the much-anticipated Medical Device Regulation 2017/745 went into application. It was predicted to at least double (and in some cases, quadruple) the work hours previously allotted for relevant projects, which makes efficiencies even more valuable wherever they are possible. Vigorous translation requirements make language management an excellent place to start.

Our experts are at the ready to share their knowledge and talent with customers old and new. Whether you're starting your content strategy from scratch or tweaking a business process that has been evolving for decades, we can help you break barriers and build bridges to optimize your business inside and out.